There is always a lot of money at stake at the National Reining Breeders Classic, with nearly $1.7 million paid out in 2024. There are also plenty of opportunities to win prizes, even in the preliminaries.

As in the past, that begins early, with someone in the very first and every following drag receiving an award thanks to Tenda Horse Products. At this year’s NRBC slated for April 15-26 at Tulsa’s Expo Square Built Ford Tough Livestock Complex, Tenda Horse Products returns to sponsor the drag awards.

That means that, for the fifth consecutive year, the exhibitor with the highest scoring run of each drag will get to pick up a Tenda bucket containing an assortment of products from Tenda. This bounty is not just available in the Ford Arena, but also in all classes in the Super Duty and Central Park Hall Arenas, so riders of all levels get a chance to share the bounty.

“We appreciate Tenda’s support, from the beginning of the show to the very end. The drag awards provide a welcome reward during what can be intense competition. The gate person at each arena keeps them on hand so drag winners can pick up their prizes as soon as the last person goes,” said NRBC Secretary-Treasurer Cheryl Cody.

“Tenda has developed products for championship horses for more than 50 years, so continuing our partnership with the NRBC aligns perfectly with the core of who we are and what we do to support the equine industry,” said Dave Cowan, the company’s vice president of sales and marketing.

“Spotlighting 4- to 7-year-old horses—with amazing pedigrees and advanced skills—draws the best trainers, riders, and horses in reining, and makes for an amazing show. Plus we reward riders of all levels in the ancillary events,” he continued. “Supporting the NRBC is a critical component of advancing the growth and excellence of the sport, and backing that through our partnership is important to us.

 Tenda Horse Products, which has served the performance horse industry more than 50 years, powers equine athletes with nutritional supplements; leg, muscle, hoof, wound, and skin care products; healing salves; and topical therapeutics; along with shampoos, conditioners and grooming products for horses and dogs. tendahorse.com.

The 28th annual National Reining Breeders Classic is one of the reining industry’s most innovative and historical shows and it has paid out nearly $30 Million in its history. The majority of the prize money comes from its successful stallion and foal enrollment program. For more information, visit nrbc.com.

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